Smart Social Media Manager with AI Content Creation

Instructions:

1. Create a new Google Sheet with the structure shown above
2. Add sample data for the first few rows to test the automation
3. Set up data validation for Platform and Content Type columns
4. Create a separate sheet for content themes and hashtag libraries
5. Share the sheet with your Zapier account for access

Content Planning Sheet Structure:
Column A: Date
Column B: Platform (Twitter, LinkedIn, Facebook, Instagram)
Column C: Topic/Theme
Column D: Target Audience
Column E: Content Type (Educational, Promotional, Engaging)
Column F: Generated Content (Auto-filled by Zapier)
Column G: Status (Scheduled, Posted, Draft)
Column H: Engagement Metrics

Instructions:

1. Log into Zapier and create a new Zap
2. Choose Google Sheets as the trigger app
3. Select 'New Spreadsheet Row' as the trigger event
4. Connect your Google account and select your content planning sheet
5. Test the trigger to ensure it's working correctly
6. Add a filter to only process rows marked as 'Draft'

Zapier Trigger Configuration:
App: Google Sheets
Trigger: New Spreadsheet Row
Spreadsheet: Your Content Planning Sheet
Worksheet: Sheet1
Trigger Column: Any column (will trigger on new rows)

Filter Setup:
Only continue if Status column is "Draft" or empty

Instructions:

1. Add OpenAI (ChatGPT) as the next step in your Zap
2. Enter your OpenAI API key in the connection settings
3. Select 'gpt-3.5-turbo' or 'gpt-4' as your model
4. Copy the prompt template and customize it for your brand voice
5. Map the Google Sheets columns to the prompt variables
6. Test the step to see sample generated content

ChatGPT Prompt Template:
"Create engaging social media content for {{Platform}} about {{Topic}}.

Target Audience: {{Target Audience}}
Content Type: {{Content Type}}
Character Limit: 
- Twitter: 280 characters
- LinkedIn: 1300 characters (aim for 150-300)
- Facebook: 500 characters
- Instagram: 2200 characters (aim for 125-150)

Requirements:
1. Include relevant hashtags (3-5 for Twitter/Instagram, 2-3 for LinkedIn/Facebook)
2. Add a call-to-action when appropriate
3. Make it engaging and shareable
4. Match the platform's tone and style
5. Include emojis where suitable

Format the response as:
Content: [Your generated content]
Hashtags: [Suggested hashtags]
Best Time to Post: [Optimal posting time for the platform]"

Instructions:

1. Add a Formatter step after ChatGPT
2. Use 'Extract Pattern' to separate content, hashtags, and timing
3. Create separate formatter steps for each element
4. Add character count validation for each platform
5. Format hashtags according to platform requirements
6. Test the formatting with sample content

Formatter Configuration:
App: Formatter by Zapier
Transform: Text
Action: Extract Pattern

Pattern for Content: Content: (.*)\nHashtags:
Pattern for Hashtags: Hashtags: (.*)\nBest Time:
Pattern for Best Time: Best Time to Post: (.*)

Additional Formatting:
- Remove extra spaces and line breaks
- Ensure character limits are respected
- Format hashtags properly for each platform
- Add platform-specific formatting (e.g., LinkedIn line breaks)

Instructions:

1. Add separate action steps for each social media platform
2. Connect your social media accounts to Zapier
3. Configure posting settings for each platform
4. Set up scheduling based on AI recommendations
5. Add conditional logic to post only to selected platforms
6. Test each platform connection with sample content
7. Set up error handling for failed posts

Platform-Specific Configurations:

Twitter:
- App: Twitter
- Action: Create Tweet
- Content: {{Formatted Content}} {{Hashtags}}
- Schedule: Use "Best Time" from AI suggestion

LinkedIn:
- App: LinkedIn
- Action: Create Share Update
- Content: {{Formatted Content}}\n\n{{Hashtags}}
- Visibility: Public

Facebook:
- App: Facebook Pages
- Action: Create Page Post
- Message: {{Formatted Content}} {{Hashtags}}
- Schedule: Use optimal timing

Instagram:
- App: Instagram for Business
- Action: Create Media Object
- Caption: {{Formatted Content}} {{Hashtags}}
- Note: Requires image/video upload

Instructions:

1. Add a Google Sheets update action at the end
2. Map the generated content back to your tracking sheet
3. Update the status to 'Posted' with timestamp
4. Store the post URLs for future reference
5. Add any engagement metrics if available
6. Test the complete workflow end-to-end

Google Sheets Update Configuration:
App: Google Sheets
Action: Update Spreadsheet Row
Spreadsheet: Your Content Planning Sheet
Row: Same row that triggered the Zap

Updates:
- Status: "Posted"
- Posted Date: {{Current Date}}
- Platform URLs: {{Post URLs from each platform}}
- Generated Content: {{Final formatted content}}
- Hashtags Used: {{Final hashtags}}
- Scheduled Time: {{Posting time}}